@conference {byers_wsdm12, title = {Daily deals: Prediction, Social Diffusion, and Reputational Ramifications}, booktitle = {Proceedings of the fifth ACM international conference on Web search and data mining (WSDM{\textquoteright}12)}, year = {2012}, pages = {543-552}, url = {http://econcs.seas.harvard.edu/files/econcs/files/byers_wsdm12.pdf}, author = {John W. Byers and Michael Mitzenmacher and Georgios Zervas} }